Another key feature of the site is the sophisticated primary navigation for both products and content helping users to connect with what they are looking for quickly and easily. Maximuscle have many products aimed at different users with varying requirements and the new navigation is tailored to help users search for items by product type, product range, bundles, offers, goals (weight loss, muscle gain, endurance etc...), or sport, as well as great content like training plans, eating guides and much more.
The tradeit ecommerce platform has enabled Maximuscle to grow their ecommerce business substantially and is testament to the robust and flexible nature of the platform.