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tradeit ecommerce platform
  • Ecommerce Solutions

Seamless Online Experiences

Red Technology is a leading provider of multichannel ecommerce solutions utilising our ecommerce platform, tradeit, and our complementary ecommerce services. Working in partnership with retailers, manufacturers, wholesalers and distributors, we plan, design, build and evolve stunning ecommerce solutions that seamlessly join up all your channels and business systems.

End-to-end ecommerce solutions

With a full suite of agency services, our ecommerce solutions encompass everything from scoping, design and build, through to continued software development, hosting and support, meaning you have a single point of contact for your entire ecommerce operation.

Solutions that grow with your business

By supporting the rapid deployment of retail, B2B, omni-channel, international, multi-site, and content-led ecommerce from a single admin you'll never outgrow our platform. Quickly and easily add new channels or routes to market, but only when you need them.

Solutions that are connected

Based on years of experience in delivering proven and robust integrations between numerous third party and bespoke software applications and our ecommerce platform, tradeit, we ensure that your ecommerce eco-system is seamlessly connected to your other business systems.

Solutions built around your requirements

With a platform developed exclusively in house, we're differentiated from our competitors by owning all aspects of our ecommerce solutions meaning we are able to move swiftly and flexibly to address any requirement and tailor solutions to your exact needs.

Class-leading Ecommerce Solutions

Our ecommerce solutions enable merchants to expand their online channels in line with their business, so whether you are looking to grow internationally, add some marketplace channels, sell to the trade as well as end users, launch multiple branded storefronts, take offline orders through your ecommerce channels or incorporate functionality that ties your store estate to your online presence; or all of the above. We have the solution for you.

Retail Ecommerce

Class-leading B2C ecommerce experiences

Elevate your website from a simple order taking system to an intelligent, conversion-hungry machine capable of delivering seamless, personalised online experiences to all of your customers across all digital channels.

Create unique and personalised online experiences for each of your customers.

Increase conversions, loyalty and customer satisfaction through offers, promotions and merchandising tailored to them.

Deliver the same experience across all devices with a responsive design optimised for multiple breakpoints.

Retail Ecommerce

Omni-channel Retail

Merge your online and offline channels

Deliver the same experience, products and service across all your online and offline channels, and gain a single view of your customers. Our omni-channel retail solutions offer a number of great tools to merge your physical and digital touchpoints.

Ensure your customers consistently receive the same experience across any channel or touchpoint.

Expand your footprint by using your store stock to fulfil online orders including Click & Collect, Endless Aisle, rapid fulfilment and delivery to other stores/addresses.

Gain a single customer view, deliver great customer service, and never lose a sale by processing orders securely in-store via tablet devices or over the phone.

B2B Ecommerce

Sell directly into the trade

Allow your business customers to order online, helping them reduce operational costs drive efficiency, and free up staff to concentrate on generating new business.

Replicate your offline sales experience with tiered, bulk pricing, master and sub accounts, quotations, call centre account management and much more.

Deliver the same great user experience as our retail ecommerce solutions alongside features specifically focused on B2B ecommerce.

Seamless and flexible two-way integrations with supporting back-office systems.

B2B Ecommerce
International Ecommerce

International Ecommerce

Grow your ecommerce business globally

Expand your horizons and increase your customer base by delivering fully internationalised sites, tailored to your local markets. Our international ecommerce solutions offer a great way of taking your business into new territories.

Deliver country-specific sites and content, all administered from a single system.

Localised channels with unique languages, currencies, taxation, warehousing, payment methods, fulfilment types and more.

Test new markets, or new products in different markets, before making a full scale commitment.

Multi-channel Commerce

Control multiple channels from a single system

Centralise and manage multiple branded storefronts from a single instance of the tradeit platform saving you time, money and resources, and giving you a greater ROI.

Support different brands, international channels, franchises with central or individual management.

Deliver completely unique sites all managed from a single system either centrally or with local control.

Share any assets and designs across sites.

Multi-channel Ecommerce
Content and Commerce

Content and Commerce

Commerce, content and community from a single site

Bring your brand and products to life online, get closer to your end users, and enhance your SERP rankings with our social and content-led commerce tools.

Launch and manage your own on-site social network building a community of like-minded users.

Showcase your provenance, R&D and craftmanship through the contextualisation of content.

Increase your customer engagement and search engine rankings with user generated content from built-in blogs, forums, Q&As, refer-a-friend, and much more.

Our ecommerce solutions help businesses looking to...

Re-platform & modernise their ecommerce presence, gaining the edge on their competitors

Merge their online and offline channels through omni-channel functionality and integrations

Expand internationally online with localised sites for every country or region all managed from a single system

Setup a B2B ecommerce site so they can sell directly to the trade, either independently, or alongside their B2C ecommerce channels

Quickly launch multiple brands or niche channels through a single online platform

Start selling through marketplace channels like Amazon all managed alongside their ecommerce

Incorporate call centre operations to manage MOTO (Mail Order/Telephone Order) or in-store orders alongside their ecommerce channels

Build an online community of loyal customers and brand advocates through social and content-led engagement

Allow non-technical users simple and easy management of even the most complex ecommerce sites

Enhance their online marketing capabilities through personalised content, offers, promotions, triggered emails and more

Learn more about our Ecommerce Solutions

Ecommerce Solutions News & Insights


5 great tools for B2B ecommerce

We highlight some useful functionality that can help to elevate your B2B ecommerce offering... read more


Amoena continue global expansion on tradeit

The leading post-mastectomy manufacturer continue their global ecommerce rollout on tradeit with the launch of their new Australian channel... read more


Sass & Belle continue global expansion on tradeit

Sass & Belle have launched a new US retail channel as they continue their international growth using tradeit... read more


Amoena continue international ecommerce rollout

Leading post-mastectomy brand continue their global ecommerce expansion with new Norweigan site using tradeit. read more