Skip to main content
  • Robust ecommerce.
    Relentless partners.
    Reassuringly detailed.

    Red handles complex, non-standard ecommerce so you can sell more across markets, with least cost, risk and pain. The long term ecommerce partners of SME’s serious about growth.



Case Studies


McAdams logo
Tropicana Wholesale logo
F.Hinds logo
Amoena logo
Maximuscle logo
Westcoast logo
Sass & Belle logo
Capital Hair & Beauty logo


See more customers


Transformational Ecommerce Solutions

Solutions that sell
We deliver world-class ecommerce solutions by combining the power of our award-winning ecommerce platform tradeit and our range of complementary ecommerce services. We forge long-term partnerships through consultation, design, development and support of your ecommerce eco-system, meaning you can focus on growth through products, marketing, merchandising and customer service. Why are we so different?


tradeit logo

Our award-winning ecommerce platform


tradeit is the enterprise-class ecommerce platform that powers multichannel retailing, global ecommerce and sophisticated omni-channel strategies, handling any mixture of brand, B2B, retail, D2C, international or multi-site requirements.



Learn more Get a Demo


  • Retail & B2B ready
    Built to support the unique requirements of both Retail and B2B ecommerce
  • Built for growth
    Scales in line with your business meaning you never outgrow it, avoiding expensive and resource-hungry re-platforming projects
  • Supporting Multiple Channels
    Strong multi-channel commerce capabilities giving you one master platform connecting multiple channels including different brands, international sites, retail stores and B2B portals
  • Future-proofed
    Constantly evolving with frequent new releases and rich features future proofing your investment. As we own and develop the platform in house, it can be moulded to your exact requirements and designs
  • Designed for non-technical staff
    Complete in-house control for non-technical users via the built-in content management and administration system
  • Feature-rich marketing suite
    Built-in marketing & merchandising management tools to attract, engage, convert and re-engage users

Ecommerce Solutions


We deliver ecommerce solutions designed to take away the pain, cost and risk of scaling up your ecommerce business. We create better customer experiences and deliver significant operational efficiencies with our robust approach. Our detail-driven methodology leaves no stone unturned and gives you the peace of mind to concentrate on your day to day operations, safe in the knowledge that your ecommerce is looked after by experts.

Retail Ecommerce

B2C ecommerce experiences.

Retail Ecommerce

Elevate your website from a simple order taking system to an intelligent, conversion-hungry machine capable of delivering seamless, personalised online experiences to all of your customers.

LEARN MORE ›

Omni-channel Retail

Merge your online and offline channels.

Omni-channel Retail

Deliver the same seamless experience, products and service across all your online and offline channels, and gain a single view of your customer's activity across them.

LEARN MORE ›

B2B Ecommerce

Sell directly into
the trade.

B2B Ecommerce

Allow your business customers to order online, helping them reduce operational costs, drive efficiency, and free up staff to concentrate on generating new business.

LEARN MORE ›

D2C Ecommerce

Sell direct to your end users.

D2C Ecommerce

Helping you build high value, long term relationships with your customers online whether you're a traditional manufacturer or a digitally native business.

LEARN MORE ›

International Ecommerce

Expand your online business globally.

International Ecommerce

Expand your horizons and increase your customer base by delivering fully internationalised sites, tailored to your local markets.

LEARN MORE ›

Multi-channel Commerce

Run multiple channels from a single system.

Multichannel Commerce

Centralise and manage multiple branded storefronts from a single instance of tradeit, saving you time, money and resources, and giving you a greater ROI.

LEARN MORE ›

Subscription Ecommerce

Customer retention & recurring revenue.

Subscription Ecommerce

Reduce your cost of acquisition, build strong customer relationships and create loyal followers with reliable sources of recurring revenue through subscriptions.

LEARN MORE ›


Robust Ecommerce Integrations

Specialist ecommerce integration experts.



Seamlessly joining together your critical business systems for improved efficiency and ease of management. We have many years' experience partnering with leading suppliers and integrating ecommerce websites into 3rd party and bespoke software such as ERP, CRM, Accounts, Warehouse & Stock Management, Payment Providers, ESPs, and others.

Microsoft Dynamics 365 Business Central

Sage 200

SAP Business One

Microsoft Dynamics NAV

WinMan

Linnworks

Brightpearl

Intact

Microsoft Dynamics AX

Sanderson

Orderwise

Khaos Control

Fulfilmentcrowd

Microsoft Dynamics GP

Latest News & Insights

insights  
The transition to Google Analytics 4
With examine the news that Google is sunsetting Universal Analytics and what changes that will bring...
insights  
Our ultimate guide to ecommerce replatforming
We examine why, when and how to replatform your ecommerce store...
news  
Red shortlisted for Retail Systems Award 2022
Our work with F.Hinds in driving conversions through image-based recommendations has been nominated for the Online Innovation of the Year...
news  
tradeit ecommerce platform update 7.0.1b
Details on the latest update of the tradeit ecommerce platform, 7.0.1b
insights  
The Web browser 100 problem
We examine the problems that might be caused by Google Chrome and Mozilla Firefox moving to version 100 of their popular browsers...
insights  
CRO Lab - Automatically drive conversions from wish lists
We examine how using automatically generated emails for price reductions on customer 'favourites' helps to drive conversions without any extra resources...