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  • B2B Ecommerce

    Leading B2B ecommerce solutions and B2B ecommerce platform for Wholesalers, Distributors and Manufacturers.


Sell effectively online to your business customers with a B2B ecommerce solution from Red Technology. Utilising our highly evolved tradeit B2B ecommerce platform, Red works with market leading organisations to implement flexible, robust and scalable B2B ecommerce solutions. Red is uniquely placed to tailor a solution that complements your business processes and integrates with your systems infrastructure.

B2B Ecommerce Platform


Allow your business customers to order online helping to reduce operational costs whilst freeing up staff to concentrate on generating new business. Capable of handling an unlimited number of product SKUs, product categories and price variations the tradeit B2B ecommerce platform is ideally suited to high volume manufacturers, wholesalers and distributors.

  • My Account

    Give customers full details of invoices online, including shipping & billing addresses, order date, payment due date, PO number, details of every item ordered, balance of each individual item and the total order. Outstanding invoices can be added to the basket and paid for with a credit or debit card.

  • Call Centre/MOTO

    Allow admin users to setup/view customer accounts and process orders on their behalf. You can also define an account manager for each customer's account meaning only they will be able to access it through the MOTO tools. You can even override prices in the basket whilst on the phone to your customers in order to close the sale!

  • Vendor Managed Inventory

    Enables customers to maintain an agreed inventory of products at any and each of their locations and deliver simple replenishment when the stock holding falls below the agreed threshold. When the merchant undertakes a stock check any shortfall is then ordered online against that location and account, at an agreed timescale.

  • Price List Manager

    Merchants can set the % value (₊/-) against parent price lists for products, product groups and customers. The engine auto calculates the child pricing and assigns. Can also apply delivery costs, discounts, offer bands, gift options and advert basket price conditions across price lists or on a currency level.

  • Back Orders

    Access full details of any back orders by searching through them based on customer, company, order or product. Enable various actions to be executed based on any changes to the status of that back order, including sending an email to the customer when the status changes or there's an increment/decrement of the items they are waiting for.

  • Minimum Order Quantities

    It's not always viable for businesses to sell some items in low volume. Set a minimum order quantity for any product as well as adding rules and workflows around alerting customers to this, and managing stock based on these restrictions.

  • Quantity Breaks

    Incentivise your trade customers to spend more by offering quantity based discounts per product. This enables you to lower the unit cost based on the amount they buy (e.g. 1-9 for £12 each, >10 for £10 each).

  • Integrations

    Real-time integrations with ERP, CRM, OMS, accounting and warehouse management software from leading vendors, as well as bespoke, in-house systems alongside other third party tools or plug-ins.

  • Individual Credit Limits

    Set individual credit limits for customer accounts and allow them to buy online through an ecommerce enabled website.

  • Re-ordering

    Saved baskets, quick order pad and regularly ordered items meaning re-ordering is quick and easy.

  • Multiple Price Lists

    Unlimited price lists with tiered/volume-based prices including gross and net pricing in multiple currencies.

  • Quote System

    Online quote request and convert to order operating either independently or in conjunction with an ecommerce basket.

  • Multiple Payment Options

    Offer customers the choice of buying on credit or debit card, account, invoice, pre-paid credit, gift cards/vouchers, subscriptions or 'bill me later' services like Klarna.

  • Collection Points

    Expand your reach, improve your service and enhance your fulfilment capabilities using Click and Collect or Click and Reserve via collection points, trade counters or warehouses.

  • Personalisation

    Personalise product offering and prices to individual customers as well as restricting access to specific products or product groups if required.

  • Quantity Steps

    Each product can be sold in fixed quantities (e.g. 5, 10, 15) with workflows and rules to alert customers and manage stock.

  • Multi-address Delivery

    Place a single order for delivery to multiple locations, ideal for central purchasing offices with remote sites.

  • Master & Sub Accounts

    Control ordering and spending capabilities of all regional sites from a central location, including approvals system and credit limits.

  • Full Reporting

    Reporting lets you check and control customer's account statuses and produce invoices.

  • VAT Checker

    Integration with services such as vatlayer.com enable you to validate the authenticity of VAT numbers during checkout.

  • The Barcode Warehouse Case Study
    B2B ECOMMERCE CASE STUDY
    The Barcode Warehouse
    "It has been a true partnership with Red offering expert advice on top of their robust platform. I would have no hesitation in recommending them to anyone."
    Business Development Director, The Barcode Warehouse

    Learn more ›

B2B Ecommerce Resources

  • SOLUTIONS DATASHEET
    B2B ECOMMERCE
    Learn more about why tradeit has been designed from the ground up to create stunning B2B ecommerce experiences.

  • SOLUTIONS DATASHEET
    B2B ECOMMERCE FEATURE LIST
    See a comprehensive list of the B2B feature set of tradeit



  • SOLUTIONS DATASHEET
    ECOMMERCE SOLUTIONS BROCHURE
    Learn more about our complete range of ecommerce solutions and how they could help your online business

  • WEBINAR
    Avoiding Channel Conflict with Ecommerce
    We examine why it's so important for companies to trade online and share some ideas of how to avoid any channel conflict as a result...

B2B Ecommerce News & Insights

  • INSIGHT
    Why manufacturers should be trading direct online
    We examine the advantages of manufacturers trading directly with their end users via ecommerce...
  • CUSTOMER NEWS
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    The UK's leading sports nutrition supplier are set to reward their most deserving customers...
  • CUSTOMER NEWS
    Kestronics opt for tradeit to power their B2B ecommerce
    Agile, forward-thinking tech distributor launch online trading with leading B2B ecommerce platform...
  • INSIGHT
    5 great tools for B2B ecommerce
    We highlight some useful functionality that can help to elevate your B2B ecommerce offering...
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