D2C Ecommerce Features
Today's customers now demand better relationships and experiences with companies, right down to purchasing directly from the manufacturer, so take control of your direct to consumer sales channel with the tradeit ecommerce platform.
Advanced marketing tools
Increase conversions, loyalty and customer satisfaction through offers, promotions and merchandising tailored uniquely for each customer.
Create stunning content that helps to convey your brand's provenance, research & development and craftsmanship. Your customers now demand a central repository of all information, direct from the manufacturer.
Use the built in call centre to gain a single view of customers, process offline orders alongside online orders and provide customer service support.
Build brand affinity and automatically reward your best customers, incentivising them to keep coming back time after time, and turn them into advocates.
Provide replenishment, access or curation of products, or ongoing services, on a regular basis in exchange for regular payments from the customer helping retention, aiding forecasting, increasing revenue and improving customer engagement.
User generated content
Drive customer engagement and peer validation with user generated content, also helping to enhance SEO.
Engage with users through a host of community features from blogs, forums and online chat, to tradeit’s very own on-site social commerce capabilities, enabling you to host your very own social network.
Integrate tradeit with your ERP, MRP, Accounts or other back office systems to drive efficiency, further cost savings and automations.
Manage your D2C ecommerce channel alongside other digital routes to market like B2B and international ecommerce, all administered from a single system with unique or shared content as required.
The benefits of D2C ecommerce
The traditional retail experience is failing the modern customer, D2C ecommerce helps meet their requirements.
Offer your entire product range in every variation (size, colour, style, flavour)
Own your end users
Gain direct insight into your end user's buying habits and desires through direct contact
Control your brand
Have full control of how your brand is marketed, promoted, positioned and advertised
Expand your reach
Quickly spread your brand's reach by servicing additional customers both nationally and internationally
Avoid channel disruption
Don't rely on traditional markets being available or supply chain partners reacting to the market, mitigate the risk of channel disruption and remove barriers with D2C ecommerce
Use direct learning to understand how customer's interact with your products online, aiding future product research and development
Share your knowledge
Share your knowledge and expertise with your customers, don't rely on third parties and intermediaries to do your selling, they don't know your products as well as you do
Cut out the middleman and their margins lowering the cost of customer acquisitions and saving money
D2C ECOMMERCE CASE STUDY"Managing the websites centrally, with the capability of local content input, branding and pricing structures gives us the flexibility we need to push ahead into global markets. Selecting Red Technology and tradeit is the best business decision I have ever made."Ecommerce Director, Maximuscle