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  • D2C Ecommerce

    Sell directly online to your end users.


Start owning and influencing your end users with direct online sales via the tradeit ecommerce platform. Whether you're a traditional manufacturer with non-digital routes to market, or a digitally native business whose sole offering is direct to consumer, the tradeit ecommerce platform is ideally suited to help you build high value, long term relationships with your customers online.

D2C Ecommerce Features


Today's customers now demand better relationships and experiences with companies, right down to purchasing directly from the manufacturer, so take control of your direct to consumer sales channel with the tradeit ecommerce platform.

  • Advanced marketing tools

    Increase conversions, loyalty and customer satisfaction through offers, promotions and merchandising tailored uniquely for each customer.

  • Content management

    Create stunning content that helps to convey your brand's provenance, research & development and craftsmanship. Your customers now demand a central repository of all information, direct from the manufacturer.

  • MOTO/Call Centre

    Use the built in call centre to gain a single view of customers, process offline orders alongside online orders and provide customer service support.

  • Loyalty

    Build brand affinity and automatically reward your best customers, incentivising them to keep coming back time after time, and turn them into advocates.

  • Subscriptions

    Provide replenishment, access or curation of products, or ongoing services, on a regular basis in exchange for regular payments from the customer helping retention, aiding forecasting, increasing revenue and improving customer engagement.

  • User generated content

    Drive customer engagement and peer validation with user generated content, also helping to enhance SEO.

  • Online community

    Engage with users through a host of community features from blogs, forums and online chat, to tradeit’s very own on-site social commerce capabilities, enabling you to host your very own social network.

  • Integrations

    Integrate tradeit with your ERP, MRP, Accounts or other back office systems to drive efficiency, further cost savings and automations.

  • Multiple sites/brands

    Manage your D2C ecommerce channel alongside other digital routes to market like B2B and international ecommerce, all administered from a single system with unique or shared content as required.

The benefits of D2C ecommerce


The traditional retail experience is failing the modern customer, D2C ecommerce helps meet their requirements.

  • Entire catalogue

    Offer your entire product range in every variation (size, colour, style, flavour)

  • Own your end users

    Gain direct insight into your end user's buying habits and desires through direct contact

  • Control your brand

    Have full control of how your brand is marketed, promoted, positioned and advertised

  • Expand your reach

    Quickly spread your brand's reach by servicing additional customers both nationally and internationally

  • Avoid channel disruption

    Don't rely on traditional markets being available or supply chain partners reacting to the market, mitigate the risk of channel disruption and remove barriers with D2C ecommerce

  • Product R&D

    Use direct learning to understand how customer's interact with your products online, aiding future product research and development

  • Share your knowledge

    Share your knowledge and expertise with your customers, don't rely on third parties and intermediaries to do your selling, they don't know your products as well as you do

  • Reduce costs

    Cut out the middleman and their margins lowering the cost of customer acquisitions and saving money

D2C ECOMMERCE CASE STUDY

Maximuscle

"Managing the websites centrally, with the capability of local content input, branding and pricing structures gives us the flexibility we need to push ahead into global markets. Selecting Red Technology and tradeit is the best business decision I have ever made."

Ecommerce Director, Maximuscle

Learn more

Maximuscle ecommerce case study

D2C Ecommerce Resources

  • SOLUTIONS DATASHEET
    D2C ECOMMERCE
    Learn more about selling directly to your end users with the tradeit ecommerce platform.


  • SOLUTIONS DATASHEET
    ECOMMERCE SOLUTIONS BROCHURE
    Learn more about our complete range of ecommerce solutions and how they could help your online business.

  • WEBINAR
    Avoiding Channel Conflict with Ecommerce
    We examine why it's so important for companies to trade online and share some ideas of how to avoid any channel conflict as a result...

D2C Ecommerce News & Insights

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