In-site editing enables administrators to edit sites in a faster, easier and more natural way, directly through the storefront.
See changes on the storefront end as you make them.
tradeit features simple to use in-site editing meaning non-technical staff can easily create, edit and delete content pages. As work is carried out directly through the storefront it’s easy to preview your additions or changes to see how they appear before publishing them.
Each page is built on a template which is populated with a number of editable zones.
Each zone can be populated with one or more conditional component. Zones can be easily moved up and down the page to change their order.
Within zones, pre-defined components enable you to display different content in different ways using text, images, buttons, links, social feeds, carousels, banners, videos or a WYSIWYG to create styled layouts within each zone. Those components can have conditions applied to display when they meet certain criteria such as who the user is, what they do, what's in their basket and much more providing extremely powerful personalisation capabilities and multivariate testing scope.
There is also a recommended products component specifically designed to populate carousels of up-sells and cross-sells wherever required.
Each component contains elements which represent something that can be edited to populate the component. This might be an image, text, video, or a link for example.
- Scope NEW
Scope can be applied to content meaning you can display it; globally (on every page of your site(s)), by channel (just a specific channel), by template (on every occurrence of that template across your site), or by page (applies to only that page). This allows you to edit any page and replicate content across your site, or only apply to a specific scope for more targeted content delivery.
COMMUNITY & SOCIAL TOOLS
Leverage community and social tools to engage with your customers.
Extend your online strategy and leverage the power of community and social tools to more effectively engage with your customers and engender loyalty.
Reviews & Ratings
Peer reviews and ratings offer tremendous value to prospective consumers and tradeit provides opportunities for users to rate and review products on your site. Administrators have the option to approve, edit or delete any submission before publishing, whilst ratings can also be leveraged to drive faceted navigation, sort options and rankings.
tradeit can also be integrated with third party services such as Feefo or Trustpilot, if your preference is to use an independent review service.
Enhanced SERP performance and social media output
tradeit features control over schema.org, twitter cards and rich snippets meaning you can enhance your output for search engines and influence what is displayed via the various social media channels, such as Facebook, Twitter and Google, when somebody shares a link from your site. Link to all of the common social media sites from your product, content or blog pages.
Manage and host your own integrated blogs within tradeit, with templates and components specifically designed to help. Delivering regular content is a great way to boost your SEO presence and attract visitors. tradeit enables you to tag and reference your articles across other site pages to help ensure reader relevance.
Questions & Answers
Using dynamic Q&A functionality you can invite users to post questions they have about a particular product or piece of content, and allow other users to respond. All questions and answers can be approved by your administrators before publishing.
Encourage sharing and word of mouth with tell-a-friend functionality on products. You can even reward the referrer and/or referee when using the functionality in conjunction with tradeit’s promotions engine.