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  • Multi-channel Commerce

    Control multiple channels from a single system.

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Plan for growth with tradeit's flexible & scalable ecommerce solution. tradeit has been specifically developed to support medium & large businesses operating high volume online operations across multiple websites, brands, business models, countries, and warehouses, in multiple languages & currencies. Scale your business from a single platform.

Multi-channel Commerce Features

Effectively operate multiple B2B, D2C, Retail and International websites while simultaneously providing branded stores and content for affiliates & franchisees. tradeit's enterprise ecommerce architecture supports high volume operations. and allows centralised control of your product catalogue and simplifies the process of delivering personalised content, branding and pricing to multiple stores, affiliates and franchisees. This means greater control of your public image, pricing and margins across complex e-business relationships.

  • Launch Additional Channels

    Quickly and easily deploy new retail, D2C, B2B or international channels.

  • Unique or shared designs

    Deliver a unique look and feel for each store or use the same design across them all.

  • Share assets

    Handle corporate branding and multiple images across domains meaning content and assets can be shared easily.

  • Single Admin System

    Easily manage multiple websites and ecommerce stores from a single administration system.

  • Shared Accounts

    Shared or separate user accounts and shopping baskets depending on requirements.

  • Shared or Restricted Access

    Share or restrict user accounts across multiple domains to ease customer transition or restrict migration.

  • Personalised Promotions

    Deliver tailored promotions, vouchers, discounts and prices to different market segments, channels and customers.

  • Multi-Currency

    Manage complex multi-currency, multiple tax jurisdiction and delivery zone rules.

  • Multi-Lingual

    Provides the basis for extended multi-lingual support including Cyrillic and symbol-based text and dynamically deliver ecommerce content in different languages to different sites; target the right customers, with the right message, at the right time.

  • Product Restrictions

    Restrict the sale of goods and product categories to specific sites and affiliates.

  • Multi-Warehouse

    Different warehouses can be assigned to different brands or channels and orders pushed through whichever one(s) you like.

  • Integration

    Integrate tradeit with your ERP, MRP, Accounts or other back office systems to drive efficiency, further cost savings and automations. Different ERPs from brands or channels can be integrated with a single instance of tradeit.


Managing multiple ecommerce storefronts.

All your ecommerce sites and affiliate content can be managed centrally from a central web administration system with the tradeit ecommerce platform, meaning you can make significant cost and efficiency savings.

Centralised Management

Centralised management and control of your products, branding and pricing ensure that your business is developing and growing safely, to your defined strategy, rather than growing in disparate and disjointed directions.

Continuity & Consistency

Ensure continuity and consistency of information in-house, mitigating against having the same products with different details across multiple databases; eliminating data conflicts, product and price discrepancies and the headaches of getting disparate technologies to communicate with each other.

Single Administration Point

You don't have to invest in multiple technology packages and don't need multiple administration teams.

Access From Anywhere

Multiple users manage the system via a web browser from anywhere with internet access so there is no need to install applications on a PC.

Multi-channel Commerce Case Studies

boxes of Healthspan supplements
Healthspan logo
B code logo

"The best part of the experience is having a dedicated team that will respond to any queries swiftly, no matter the complexity."
Business Intelligence, Healthspan

View Case Study ›

person scanning box at The Barcode Warehouse
The Barcode Warehouse logo
B code logo

"It has been a true partnership with Red offering expert advice on top of their robust platform. I would have no hesitation in recommending them to anyone."
Business Development Director, The Barcode Warehouse

View case study ›

Monkey Office logoCaboodle logoOffice Supplies logo

"Within just a month of launching we already saw a 30% increase in sales against the same period last year. This has fully vindicated the decision to move to Red Technology. We are now in the process of moving the rest of our brands across to tradeit."
Managing Director, Moorside Office

View Case Study ›

Multi-channel Commerce Resources


Multi-channel Commerce News & Insights

UX Lab - Structuring your International Domains
We examine how to structure you domains for international ecommerce...
Multi-site ecommerce and your online strategy
If you’re an online or omni-channel retailer who is looking to grow online revenues efficiently, differentiate your brands, or enter new markets, then multi-channel technology should be at the very heart of your ecommerce strategy...
Using a tactical ecommerce platform to experiment and expand with less cost and risk
A look at how the use of tactical ecommerce can help avoid the costly and time-consuming rollouts of additional ecommerce channels or technology...
client news  
PME Cake launch new Spanish channels
Leading baking supplies company continue their international online expansion with tradeit...
client news  
Westcoast expand their online offering through Data Select
The leading IT distributor share their new online portal for all things mobile...
client news  
New international, B2B & Retail sites for PME Cake Supplies
Leading baking supplies company launch multiple sites all managed from a single administration system with tradeit...
client news  
Hillbrush launch their new ecommerce sites on tradeit
The UK's largest manufacturer of brushware and hygienic cleaning tools deliver multiple international ecommerce channels...
client news  
Morphy Richards launch Glasshouse on tradeit
The leading kitchen appliance manufacturer launch their innovation centre and receive immediate backing...
client news  
Sass & Belle continue global expansion on tradeit
Sass & Belle have launched a new US retail channel as they continue their international growth using tradeit...
client news  
Sass & Belle launch their new UK retail ecommerce channel on tradeit
Leading giftware supplier, Sass & Belle begin their B2C ecommerce rollout to complement existing B2B channels...