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  • Ecommerce for the building & construction supply sector

    Explore an ecommerce solution that is proven in the building industry.



An ecommerce solution built for the industry.

Builder and architect looking at blueprints
Trade Counters

Click & Collect / Click & Reserve.

Local Branch Deliveries

Localised delivery restrictions.

Complex Product Sales

Cut to order timber or steel, calculated block paving coverage, aggregates, artificial grass....

Trade Customer Ordering

Trade specific pricing, multi-buyers, job lists & quotes.

ERP Integrations

Kerridge K8, Intact IQ, Epicor....


Quote request, view and conversion online.


Ideal for all types of Merchants & Suppliers.

Builder's merchant

Building Materials

Construction Consumables

Construction Consumables

Steel Stockholders

Steel Stockholders

timber merchant


plumber's merchant


electrical merchant


Powering the ecommerce channels of some of the leading names in the building & construction supply sector

DK Tools logo Karnasch Tools logo Prosolve logo
Amtech logo Ultimate Industrial logo Whitehill Tools logo


We help merge your ERP, EPoS, CRM, or other business systems with ecommerce for operational efficiency.

We've integrated numerous business systems to provide merchants with a joined up view of their customers, the automation of business processes and to reduce operational resources. tradeit can be integrated with a wide variety of 3rd party and in-house software systems without compromising agility.




Microsoft Dynamics 365 Business Central


SAP Business One


Khaos Control

Microsoft Dynamics NAV

Sage 200

Karnasch Professional Tools logo

Powering Karnasch Tools ecommerce channel

Key areas of the project

  • Custom Tool Finder – Customers can answer specific questions around the job they are looking to complete & the tool finder will suggest the suited products in their catalogue, helping customers to find the right tools they need
  • Multi-site – Karnasch can manage their multiple websites from one single administration point, cutting resources & costs needed to manage multiple sites
  • ERP Integration – Integration with SAP S/4HANA

Karnasch Professional Tools website

“Red are our ‘one-stop-shop’ for ecommerce with design, development, implementation, hosting and security in one place.”
Group Ecommerce Manager, Karnasch Professional Tools (ATA Group)


Reduce cost and resources, let your customers self-serve online 24/7.

  • Online Ordering
  • Quotation System
  • Individual Credit Limits
  • Manage Multiple Buyers
  • View/Pay Invoices
  • View Back Orders
  • Create Returns
  • Custom Products

DK Tools' user accounts


Give your customers a class leading experience however they choose to shop with you.



Click & Collect / Click & Reserve
Branch Stock Checker
View lead times & choose delivery days


Single Customer View
Route order to local branch
Central delivery for non-stocked items

“I have been very impressed with the team at Red, the quality of the people and internal expertise shines through.”
Managing Director, DK Tools / Amtech

DK Tools logo


Match customer expectations with your delivery options and outperform your competitors.

Local Delivery

Route online orders to the nearest trade counter and fulfil them from branch stock. Delivery areas can be assigned to a branch and different costs associated with each relevant delivery type. Stock can even be moved between branches to fulfil orders

Multiple fulfilment types

Offer customers a vast range of delivery options such as same day, next day, or 2-3 day, alongside Click & Collect/Reserve. By combining fulfilment types on an order you can even drop ship products direct from your suppliers.

Multi-address Delivery

Allow customers to split orders to multiple delivery addresses meaning they can send materials to multiple sites from a single order. Can also split items by availability (ship those in stock now and those on back order when available) or fulfilment type.

Phone showing customisable products that can be ordered online


Customise. Make the non-standard, standard.

Are you looking to offer custom or bespoke products online?

tradeit allows your customers the ability to order bespoke products, like steel and timber cut to size, or products like aggregate, gravel & cement in specific quantities with dynamic pricing calculated in real time so they can be ordered online.


Stand out from your competitors with custom designs and personalised content

Don't have a cookie-cutter site like everybody else. tradeit features a comprehensive toolset enabling you to attract, engage, convert and re-engage your users, turning them from casual visitors to loyal customers, driving up average order values and delivering the best possible ROI for your website.

  • Promotions Engine

    Highly configurable, rules-based promotions engine is capable of handling even the most complex promotions empowering ecommerce teams to drive promotional & personalisation strategies forward.

  • Personalised Content

    Serve personalised content, offers, promotions, emails, adverts, and pricing throughout the customer journey, each and every time they visit your site.

  • Loyalty Scheme

    Build company affinity and automatically reward your best customers, incentivising them to keep coming back time after time, and turn them into advocates. tradeit offers both points-based & spend-and-save loyalty schemes.

  • Email Marketing

    Create email marketing campaigns, execute them and then analyse the results. Take it a stage further by with triggered email campaigns to individuals or groups of customers based on their action or inaction.

  • Search

    Save users time by ensuring products are easy to find increasing the chance of conversion with class-leading search tools, powered by Elasticsearch.

  • Merchandising Tools

    Fine tune how items are displayed on category and product listings pages with configurable merchandising tools giving you control over sort options, facets, product attributes and more.

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Get in touch.

Discover how the tradeit ecommerce platform can help your business.

  • Proven success in the building & construction supply sector, helping power market leading names across B2B, Retail & Multi-channel

  • Vast experience of the industry's challenges and what proves effective in shaping a long-term strategy online

  • Find out how we can smooth any pain points you are currently experiencing online

  • Utilise tradeit’s wide library of powerful tools to drive engagement, conversion and retention, without the need for apps, extensions or plug-ins

  • Discuss the integration with your back-end systems to help improve your business’s efficiency & reduce costs

  • Uncover why many other business’s are turning to Red Technology to power their online growth

Building & Construction News & Insights

How Builder’s Merchants are driving their digital evolution with tradeit
We examine how the evolution of digital commerce is affecting builder's merchants and the online tools they need to prosper....
Red nominated for two more ecommerce awards
Our work with both DK Tools and Tropicaana Wholesale has been shortlisted for two separate awards this year...
Red Technology wins Retail Systems Award 2021
Our work with Amtech/DK Tools in helping to avoid losing online sales has been nominated for the E-Commerce Solution of the Year...
client news  
BM Steel take their first ever step into ecommerce
One of the UK's leading steel stockholders set to disrupt the market with the launch of their new ecommerce site on tradeit...
client news  
Whitehill Tools new B2B & B2C website now live
UK's largest wood tooling manufacturer launch their brand new B2B & B2C ecommerce site on tradeit...