SOLUTIONS

Ecommerce for the Electrical (Trade) Industry

Ecommerce solution for electrical wholesalers, distributors & manufacturers, designed to serve trade customers, accelerate online growth and streamline operations.

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Why Trade Businesses Need a Dedicated Ecommerce Solution

Serving the electrical (trade) industry demands more than a basic storefront. Wholesalers, distributors, and manufacturers need a platform that manages account‑specific pricing, large technical catalogues, real‑time stock across branches and trade counters, and fast self‑service ordering.

Typical online buyers include electrical contractors, M&E engineers, panel builders, OEMs, facilities management teams, and industrial installers. They order for speed, accuracy and account control, not consumer‑style shopping. tradeit™ delivers exactly that, engineered for B2B scale and operational efficiency.
Learn more about tradeit™ platform

What tradeit™ Delivers for Electrical Trade Ecommerce

Trade Account Onboarding & Roles
Enable trade account applications with business verification, credit checks and pricing tier assignment. Support multi‑user access per company with roles for buyers, engineers and finance. This ensures customers see the right pricing, terms and purchasing options as soon as they log in.
Automated Trade Pricing and Terms
Configure account‑specific price lists, tiered discounts, net terms and credit limits. Automated pricing removes manual admin, protects margins and ensures customers always see their agreed terms.
Real-Time, Multi-Location Stock, Click & Collect
how accurate availability across warehouses, branches and trade counters with ERP integration. Provide ETAs, support back‑orders and offer click‑and‑collect to give buyers confidence in fulfilment.
Fast, Self-Service Ordering
Support project‑based buying with quotes, approvals, and BOM/CSV uploads. Handle substitutions and equivalents, convert quotes to orders and streamline complex project workflows for contractors and engineers.
Project, Quote & BOM Workflows
Create and manage quotes with approvals. Upload BOMs/CSV, handle substitutions and equivalents, and convert quotes to orders.
PunchOut & eProcurement
Support cXML and OCI PunchOut. Buyers shop your site with contract pricing and return carts for internal approval.
Advanced Search & Technical Data Management
Support detailed technical attributes, compliance fields and unit conversions. Import ETIM and EDATA product data to maintain consistent, structured information. Faceted filters, synonyms and rich product data help buyers find the right part first time, even across large catalogues.
Invoicing, Credit & Account Management
Provide finance teams with access to invoices, statements and credit balances. Real‑time information helps customers manage purchasing, reconcile orders and maintain smooth account operations.
Mobile-Optimised Trade Experience
Deliver a fast, intuitive experience for tradespeople working on site or in branch. Buyers accessing contract pricing, recommendations, order tracking and invoicing can complete tasks quickly from any device.
Seamless Back-Office Integration
ERP, CRM and finance integrations plus quotes and approvals. Cut errors, shorten fulfilment times and improve cash flow visibility.
Approvals & Spend Control
Provide purchase approval workflows, monthly spend caps, PO enforcement, job or project number capture, and cost‑centre tracking for framework and multi‑site contracts.
Compliance & Identifiers
Support GTINs and surface UK compliance details on PDPs (for example UKCA, RoHS, WEEE) alongside datasheets and installation guides

Learn more about our B2B capabilities

Why Red Technology

Why Choose Red Technology for the Electrical (Trade) Industry

Built for B2B complexity
Designed specifically for trade businesses with advanced pricing, credit terms, and personalised experiences.
Scales effortlessly
Handles thousands of SKUs, multiple locations, and high-volume ordering without performance issues.
Deep ERP, CRM, and finance integration
Ensures seamless data flow for inventory, pricing, and customer management.
Improves efficiency and experience
Automates workflows, reduces admin, and delivers a consumer-grade interface for trade buyers.

“Our new website is industry-leading, there are no competitors in the UK/US who offer such rich features. ”

Operations Director, Electrix International Ltd

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