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tradeit next generation ecommerce platform
Sell effectively online to your business customers with a B2B ecommerce solution from Red. Utilising our highly evolved tradeit B2B ecommerce platform, Red works with market leading organisations to implement flexible, robust and scalable B2B ecommerce solutions. Red is uniquely placed to tailor a solution that complements your business processes and integrates with your systems infrastructure.

B2B Ecommerce

Allowing your business customers to purchase and order online helps to reduce operational costs whilst freeing up your staff to concentrate on generating new business. Capable of handling an unlimited number of complex products and product categories, the tradeit B2B ecommerce platform is ideally suited to high volume manufacturers, wholesalers and business suppliers.

My Account

Give customers full details of invoices online, including shipping & billing addresses, order date, payment due date, PO number, details of every item ordered, balance of each individual item and the total order. Outstanding invoices can be added to the basket and paid for with a credit or debit card.

Back Orders

Access full details of any back orders by searching through them based on customer, company, order or product. Enable various actions to be executed based on any changes to the status of that back order, including sending an email to the customer when the status changes or there's an increment/decrement of the items they are waiting for.

Individual Credit Limits

Set individual credit limits for customer accounts and allow them to buy online through an ecommerce enabled website.


Saved baskets, quick order pad and regularly ordered items meaning re-ordering is quick and easy.

Multiple payment options

Offer customers the choice of buying on account, invoice and subscriptions or paying immediately with a credit or debit card.

Multiple Price Lists

Unlimited price lists with tiered/volume-based prices including gross and net pricing in multiple currencies.

Quote system

Online quote request and convert to order operating either independently or in conjunction with an ecommerce basket.

Master & Sub Accounts

Control ordering and spending capabilities of all regional sites from a central location, including approvals system and credit limits.


Real-time integrations with ERP, CRM, OMS, accounting and warehouse management software from leading vendors, as well as bespoke, in-house systems.

Collection Points

Expand your reach, improve service and enhance fulfilment capabilities using Click and Collect or Click and Reserve via collection points, trade counters or warehouses.

Full Reporting

Reporting lets you check and control customer's account statuses and produce invoices.

Call Centre

Allow admin users to setup/view customer accounts and process orders on their behalf.

Multi-address Delivery

Place a single order for delivery to multiple locations, ideal for central purchasing offices with remote sites.


Personalise product offering and prices to individual customers as well as restricting access to specific products or product groups if required.

Minimum Order Quantities

It's not always viable for businesses to sell some items in low volume, set a minimum order quantity for any product as well as adding rules and workflows around alerting customers to this, and managing stock based on these restrictions.

Quantity breaks

Incentivise your trade customers to spend more by offering quantity based discounts per product. This enables you to lower the unit cost based on the amount they buy (e.g. 1-9 for £12 each, >10 for £10 each).

Quantity Steps

Each product can be sold in fixed quantities (e.g. 5, 10, 15) with workflows and rules to alert customers and manage stock.

Find out more about our B2B Ecommerce solutions

Our B2B Ecommerce Customers



Red delivers an enterprise class B2B ecommerce solution for the UK's leading hardware and IT distributor.

Case study
Caboodle & Monkey Office

Caboodle/Monkey Office

A fully responsive, multi-site B2B ecommerce solution for these office supplies companies, both running from a single instance of tradeit.

Case study
Horizon Hobby

Horizon Hobby

Red has provided Horizon Hobby UK with a new B2B ecommerce solution, designed for their extensive European dealer network.

Case study

Garden Trading

B2B and Retail sites both running from the same instance of tradeit for this garden and homeware wholesaler/retailer.

Case study

B2B Ecommerce News & Insights


5 great tools for B2B ecommerce

We highlight some useful functionality that can help to elevate your B2B ecommerce offering... read more


Garden Trading launch wholesale B2B site

Garden Trading launch responsive B2B, trade only wholesale site to run alongside their existing responsive Retail site... read more


Sass & Belle launch their new B2B website

Sass & Belle launch their new B2B website featuring a fully responsive web design and comprehensive seach, facets and filtering... read more


The 8 most exciting advances in ecommerce

We look at the 8 most exciting advances in ecommerce 2015 including advanced personalisation, on-site social commerce, expanding fulfilment capabilities and much more... read more