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tradeit next generation ecommerce platform
The tradeit ecommerce platform offers ultimate scalability and flexibility, coupled with strong multichannel capabilities, rich functionality and a clear roadmap for platform innovation. tradeit is Red’s flagship ecommerce platform that powers multichannel retailing, global ecommerce and sophisticated online merchandising and marketing strategies.

The ecommerce platform for growth

Infinitely scalable, flexible and robust, Red’s tradeit ecommerce platform enables businesses to extend their reach into new markets, channels and business models. Leveraging the tradeit ecommerce platform’s innovative and agile technology framework, Red can efficiently and effectively customise ecommerce solutions to meet individual and highly complex business requirements, delivering rich engaging ecommerce experiences that captivate and delight consumers.

Red’s customers include forward-thinking multichannel retailers, specialist online retailers and large corporations from private, public and not-for-profit sectors. Using the tradeit ecommerce platform our customers process hundreds of thousands of transactions and reach millions of customers.

We provide innovative technology that places the customer as the heart of our development road map to ensure the platform's rich feature set delivers a superior experience for them. We frequently release new versions of our ecommerce platform ensuring that our customers stay at the very forefront of ecommerce technology.

The tradeit ecommerce platform

Highly flexible, scalable and proven Retail & B2B ecommerce platform

Strong multichannel capabilities giving you one master platform connecting multiple channels

An international ecommerce platform which powers fully localised ecommerce sites

The administration system with the platform gives ecommerce teams total in-house control

Leading commerce platform powering world class, engaging & award winning ecommerce websites

Implement and benefit from the latest ecommerce features and best practices

Fully integrated with all supporting systems spanning bespoke in-house or 3rd party solutions

Constantly evolving platform with frequent new releases and rich features future proofs your investment

Seamlessly integrated ecommerce CMS, merchandising and marketing management tools

Agile ecommerce platform architecture makes it easier and faster to evolve your solution, helping you stay ahead of your competition and meet constantly shifting consumer demands

Highly customisable framework which enables Red to tailor ecommerce solutions to meet individual and highly complex requirements, providing our customers with highly tailored ecommerce solutions giving them the best of both a bespoke & platform based ecommerce solution

Red's superior hosted ecommerce platform model avoids the limitations of SaaS and similar models, resulting in a superior ROI and a lower total cost of ownership

Learn more about our ecommerce platform, tradeit