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TradeIT

tradeIT eCommerce Software Solution

Search Engine Friendly eCommerce

Search Engine Optimisation

Search engine optimisation (SEO) is increasingly important in competitive ecommerce markets. As a major lead generation tool for e-tailers, good search engine ranking is imperative and our tradeIT ecommerce system is designed to help increase natural search engine ranking and visibility; making sure your customers can find your website and products online.

"Not only does tradeIT help your customers to find you, but it allows
search engines to see and link directly to your products"

Search Engine Friendly URL’s

Our tradeIT ecommerce platform generates URL’s that are easy to read and understandable for both your customers and search engines. Incorporating product and category detail within the URL means that search engines know where your products and can directly link to them, driving targeted customers directly into the heart of your website. Contact Us via our ecommerce software enquiry form to find out how we can help your business.

  • Search engine spiders can index your whole site and don’t get stuck on meaningless URL’s. The greater the visibility you have, the more chance you have of being found by potential customers.
  • Search engines and product comparison sites can link directly to your products, helping to drive revenue with highly targeted leads.
  • URL’s can act as a breadcrumb trail; instead of meaningless drivel, the URL reassures the customer about where they are on your website.
  • Additional friendly URL’s and links can be created to assist with micro sites and marketing campaigns.
  • Editing features allow you to name your own meaningful URL’s.
  • Incorporate keywords into URL’s to boost natural search engine ranking and increase site traffic.

eCommerce Content Management System (CMS)

The tradeIT ecommerce platform incorporates an easy to use CMS package that enables business users or search engine optimisation experts to rapidly update website content. Continually improving and updating your content to make it more relevant will help to increase search engine ranking and therefore boost your site traffic with good sales leads.

  • Manage and maintain meta data such as page titles and descriptions at site level, category level or individual product level to ensure search engine relevance and improve visibility.
  • Incorporate keywords into meta data, site content and URL’s to assist in search engine optimisation strategies designed to increase product and brand visibility.
  • Automatically generates content sitemaps, further improving search engine indexing, and dynamically integrate with google sitemap to report search engine spider effectiveness.

On To...  Content Management Features OR  eCommerce Software Enquiry Form
 

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Quote marks Improved search engine ranking and the ability to rapidly introduce new website content as technology evolves is having a positive impact on sales and gives us competitive advantage Quote marks

Amy Keen, Marketing Manager, Scalable Networks Plc