eCommerce Sales and Promotion Tools
Powerful Promotion Tools Boost Turnover
Designed to drive sales and improve sales lead conversion, the tradeIT ecommerce systems functionality means that promotional offers and vouchers are limited only by your imagination. Offers can be personalised to individual customers and customer groups or made publicly available, examples offers are:
- £-off discounts
- %-off discounts
- Voucher codes
- Free gifts
- Volume discounts
- Shipping discounts
- Up-sell and cross-sell offers to increase basket size and turnover
Contact Us via our ecommerce software enquiry form to find out how we can help your business.
Promotional offers and discounts can be set to be automatically triggered by a variety of attributes, including:
- Basket content – trigger offers based on the products or combination of products a customer selects.
- Basket value – offer discounts or free products based on customer spend to encourage basket conversion rates.
- Product quantity – price can be based on quantity purchased.
- Customer type – tailor your offers to specific customers and members.
- Previous purchase history – maximise customer return rates by promoting offers on products and accessories that complement previous purchases.
- Voucher codes can be openly available, tied to individual customer accounts or be restricted by quantity and date.
Online Customer Accounts Encourage Repeat Visits
Powerful tools allow your customer to actively engage with your online shop; providing useful feedback on products, encouraging repeat visits and helping your customer to shop the site more easily. Contact Us via our ecommerce software enquiry form to find out how we can help your business.
- User accounts and log-in allow customers to develop wish lists and save their favourite products. This speeds up their shopping process when they are ready to buy, provides useful feedback to the retailer and allows you to actively email product reminders and targeted special offers.
- Top selling product lists can be automatically generated and dynamically displayed, suggesting product choices to customers and helping them to shop effectively.
- Customer product review functionality can give credibility to product claims and encourage others to purchase. It also provides invaluable feedback about what your products think of both your business and your products.
- ‘Refer a friend’ and ‘email a friend’ functionality allows customers to engage with their friends, effectively advertising your site and products for you, improving unique visitor rates and improving sales.
Sophisticated eCommerce Display Tools
The tradeIT ecommerce platform helps your customers shop in a more intuitive and informed way, providing them with the information they need to make an informed purchase decision.
- Image zoom without the need to download add-ins lets your customers take a closer look at your products without having to wait for lengthy downloads.
- Multiple product views can quickly download in the background. Negating the need for page refreshes makes the process smoother and quicker for the customer, helping to keep them engaged.
- Display product thumbnails and size information in the shopping basket to re-assure your customer that they are buying the right product –easing the way to a completed sale and reducing abandoned baskets.
- Dynamically display content based on user preferences and offer comprehensive levels of product information - allowing a customer to dig as deep as they want without the need for time consuming page refreshes.
On To... Search Engine Friendly eCommerce or eCommerce Software Enquiry Form
Contact Us
t: 01865 880 800
f: enquiry form
e: info@redtechnology.com
n: sign up for newsletter
The flexibility tradeIT has given us has been the biggest success and we are seeing rewards in greater profitability
Kate Bevan, Marketing and e-Commerce Manager, F. Hinds

