TradeIT

ecommerce solutions

International Ecommerce

Global ecommerce solutions

Grow your e-commerce business globally and engage with over 2 billion internet users worldwide. Trial and enter new international markets effectively and professionally using Red’s multi-site, multi-lingual and multi-currency capable ecommerce platform.

An ecommerce platform to support international expansion

There are many challenges involved in successfully shaping and delivering an international ecommerce offering. Selling into global markets requires merchants to overhaul their customer proposition, tailoring it to address the needs of local markets. Buying habits vary dramatically from country to country and so considerations such as accepting payment in the local market currency, logistics around fulfilment and delivery, local customer service and returns should be carefully planned. Merchants looking to improve their international ecommerce offering or to start selling internationally for the first time should select an ecommerce partner and platform that enables them to deliver a fully internationalised experience that engages local customers, increases exposure and ultimately drives revenues increasing market share.

Localised ecommerce platform tradeit checklist


  • Local language versions with complete translation variants management through the back office.
  • Full support for translated web copy including double-byte characters, product data, templates, media, page titles, metadata and URL structures for local search engine optimisation and a rich user experience.
  • Multiple payment options can be offered and multiple merchant configurable order workflows for each payment method and/or website domain.
  • Management for multiple tax rates according to local tax systems.
  • Multiple price lists for multiple currencies which can be displayed based on a configurable set of rules.
  • Fully translated versions of the ecommerce platform back office enabling local website management teams to manage local language content and other content including images, products and promotions, in their local environments.
  • Localised form fills and translated user prompts for a seamless user experience.
  • Flexible to offer consistent branding or individualised look and feel across multiple domains allowing for variances in design and user experience for different countries. 
  • Market leading promotions engine empowering merchants to drive customer engagement and re-engagement by targeting and personalising promotions for specific customer groups.
  • Future proofed solutions through the robust and yet agile platform structure which is enhanced with on average 2-3 new releases per annum, ensuring our clients are at the very forefront with the latest ecommerce features.

Multi-Lingual ecommerce platform

Offer local language versions of your sites using Red Technology’s tradeit global ecommerce platform. tradeit fully supports the use of different languages across multiple ecommerce sites affecting everything from product information, URL’s and menu navigation through to swapping out images for ones incorporating text in the correct language. tradeit enables international merchants to provide a seamless localised user experience for their customers.

Multi-Currency and multiple payment methods

In order to be relevant to local market customers, merchants should offer market specific payment options and enable consumers to buy in their local currencies. Red’s tradeit ecommerce platform provides support multiple currencies, payment types and takes into account different tax systems for different countries giving international merchants maximum flexibility and complete peace of mind.

Multi-Site ecommerce platform

Launch multiple B2B or B2C international sites each with a custom look and feel, product catalogue and navigational structure and administer them from a single instance of Red’s tradeit ecommerce platform. Developing and deploying multiple ecommerce websites on the tradeit platform is a quick and cost effective way of trailing or entering new markets and growing your online business.

Why Red?

Red are a full service ecommerce solutions provider who deliver fully internationalised ecommerce sites for cross-border merchants using their tradeit ecommerce platform. Red has worked with numerous leading online retailers to design, develop and deliver fully internationalised ecommerce solutions, proven to attract, engage and re-engage customers in local markets. Red are a highly experienced ecommerce partner who deliver proven, best in class ecommerce solutions, with individual clients who turnover multiple millions online using tradeit.


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Get in touch...

For more information on Red, our tradeit ecommerce platform
and how we can help your business...

Complete our enquiry form or Call us on +44 1865 880 800

 

Quote marks Managing multi-national web sites centrally, with the capability of local content input, branding and pricing structures gives us the flexibility we need to push ahead into global markets. Selecting Red Technology and tradeIT is the best business decision I have ever made. Quote marks

Leon Hughes Director, Maximuscle